In Sickness And In Health

I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More

Marketing on a Budget

A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More

10 Powerful Marketing Tips

1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More

Customer Lifetime Value - The Key To Maximizing Your Profits!

The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More

Write Articles WITHOUT Writing!

Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients

We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More

Turning The Casual Scanner Into A Buyer

The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More

Direct Mail

Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is 600... Read More

Top 10 Marketing Pitfalls

Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More

In The News:


Entrepreneur

7 Mistakes That Will Doom Your Marketing Automation Implementation
Entrepreneur
As an entrepreneur, you wear many hats. Your responsibilities encompass all aspects of your business, from its finances to its sales and everything in between. By default, most good entrepreneurs understand marketing. This doesn't mean that you love ...

and more »

Huffington Post

4 Key Marketing Budget Numbers
Huffington Post
Your marketing team members get all the love. They have great budgets, get their name in lights and have tons of support from management. For all their virtues there is one thing most marketing departments don't do well. Budget. Here are four key ...

and more »

Forbes

JetBlue Bag Fee Illustrates 'Because We Can' Marketing
Forbes
Alternately, JetBlue could have done a better job of marketing its no-fee policy, which had effectively made its ticket prices lower than its competition. I'm sure there were many regulatory and truth-in-advertising requirements that complicated ...

and more »

Chicago Business Journal

Inside the MillerCoors marketing shake-up: Andy England dismissed as David ...
Chicago Business Journal
MillerCoors has parted ways with its Chief Marketing Officer Andy England, the first and only executive to fill that role since the joint venture between SABMiller and Molson Coors was launched in 2008. England is being immediately replaced by David ...
MillerCoors replaces top marketing executiveChicago Tribune
New MillerCoors chief shuffles the deckCrain's Chicago Business

all 8 news articles »

Entrepreneur

Conferences Are Good for Networking but Great for Marketing
Entrepreneur
Because all that is true conferences are frequently overlooked for their marketing potential. Done right, they can be marketing gold, especially for startups. Here are a few tips on how to view, and use, conferences and conventions to build brand ...


CIO

Why integrated social suites are failing marketers
CIO
Marketing tech suites have come under fire lately for failing to deliver on their promises. Less than half of enterprise marketing software suite customers are "totally satisfied," a Forrester report found. Now Forrester has taken dead aim at a ...


Small Business Trends

5 Reasons Why Content Marketing is Getting Harder and More Important
Small Business Trends
Content marketing is obvious. If you're here reading Small Business Trends, odds are that you're engaged in content marketing. Your websites, apps, and updates probably try to offer something of value — information, humor, tips, advice, how-to ...


Oil marketing companies see stock prices surge over healthy earnings
Economic Times
A lot has changed for these companies, which used to be market laggards till a year ago. The present excitement is fuelled by the government's decision in October 2014 to deregulate retail prices of diesel — the largest consumed liquid fuel in the ...

and more »

Race Team Alliance partners with Draft Kings in marketing deal
NBCSports.com
The Race Team Alliance, the group of 18 NASCAR Sprint Cup teams that initially formed in 2014 in an effort to help lower costs, has announced its first marketing deal. The RTA has announced the organization has entered a multi-year marketing deal with ...
Race Team Alliance Announces Marketing Partnership With DraftkingsPaddockTalk

all 3 news articles »

Entrepreneur

6 Fundamentals for Succeeding at Online Marketing
Entrepreneur
Today, it's easier than ever to start your own business. Anyone with a URL, a good product and a PayPal account can make a go of it. But if it's easy for anybody, this also means it's easy for everybody. The world of ecommerce is teeming with competition.

and more »
Google News
Showing 1 - 10 of 1321 Articles
« Previous
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117 118 119 120 121 122 123 124 125 126 127 128 129 130 131 132 133
Next »

To Be Successful Sell to Wants not Needs

My mother used to tell me, tongue in cheek, that... Read More

Fundraising Letters Are Easier To Write With AIDA

Learn a lesson from professional direct mail copywriters. They follow... Read More

Profitable Marketing Programs Part 2: Figuring Break Even Point

In Part 1 -- http://www.websitemarketingplan.com/online/profit.htm -- I discussed how to... Read More

Eight No Cost Ways to Market Your Business

Are you trying to promote your business with a tiny... Read More

10 Tips to Grow Your Business Plain & Simple

"Try not to become a man of success but rather... Read More

Neuromarketing: Smart Marketing Or Jedi Mind Control Trick?

In the international bestseller "Blink," Malcolm Gladwell explains why our... Read More

Insiders Secret to Selling Mailing Lists

If you've got a mailing list of at least a... Read More

Newsletters - A Great Way to Build Business Relationships

This is an excellent way to grow your business using... Read More

Keeping your Business Card visible

Famous quotes that keep you thinking.Have you ever listened to... Read More

Marketing is More Important Than Expertise

Being a master of your craft, skill, or talent doesn't... Read More

A Good Marketer: What?s the Measurement?

As a business owner, you know how valuable being good... Read More

Basic Marketing Dope

Sometimes the simplest data is the best. Marketing is not... Read More

8 Proven Ways to Get Referrals

Do you find it hard to ask for referrals? I... Read More

10 Beer Budget Event Marketing Tips

Are you planning an event or participating in a trade... Read More

Practice Marketing: How to Answer What Do You Do? to Increase Prospects, Publicity and Profits

"What do you do?""I'm a CPA. What do you do?""I'm... Read More

Your 30 Second Commercial

This tip is so simple, that many people we've talked... Read More

Learn How to Market Your eBusiness in Real Time: Dissect, Study, Emulate

Everything you will ever need to know about internet marketing... Read More

An Easy Start to Mail Order

Listing names of Big Mail Requestors, and sending out packages... Read More

6 Article Marketing Smarts: How To Get More Reprints And Exposure

Article marketing is the latest buzzword for marketers... Read More

Build Lifelong Networks With Your Own Barter Group

I don't know if you have ever seriously considered bartering.... Read More

Are You Losing Business?

As a small business owner, you are grateful for all... Read More

Marketing Without Ego

Our ego can get in the way of marketing our... Read More

Marketing Messages: Your 10 Most Important Business Principles

As a self-employed professional, you have two basic strategies for... Read More

Unleash the Power of Post Cards

Direct mail marketing is essential for a business to survive.Choosing... Read More

A Different Perspective On The No-Call List

The other day I received an e-mail from an internet... Read More